About El ROCIO
El Rocio represents the collaboration of Korea’s top talents in development, fluid control, mechanism design, and coffee expertise, all focused on creating superior espresso machines. Our goal is to enhance the coffee experience with exceptional design, functionality, and quality, ensuring every cup is memorable.
design concept
Symbolizes the appearance of various coffee branches coming together and being extracted under the filter basket.
Our goal
El Rocio focuses on creating the most user-friendly espresso machines by adhering to the 4I principles, ensuring precise control over temperature, pressure, and flow rate to align with barista preferences. Through open communication and accurate data, we collaboratively enhance our espresso machines’ quality.
Our vision
To develop sustainable coffee machines, El Rocio focuses on ‘energy efficiency’ and focuses on creating user-friendly espresso machines that not only provide high temperature stability with low power consumption. This is achieved through continuous UI research and development, ensuring access to high-end devices at affordable prices. El Rocio’s commitment to comfort and efficiency is reflected in its products through a blend of innovation and user-centric design, aiming to provide baristas with the most satisfying experience possible. El Rocio, representing
Korea, is currently exporting to over 10 countries, including the United States, China, and Europe.
Our history
2011
Research and development team established
Registered as a venture business
2012
Registered as a venture businessestablished
Registered as a venture business
2014
Zarre Release
Variable pressure 3PID dual boiler 1GR model introduced
Espresso machine patent obtained
2015
Manus Launched Group 1 heat exchange
&E61 group head model
Vibration/rotary pump featured
CE certified
ROHS certification achieved
2016
Participated in Hotelex Shanghai
Participated in FHA Singapore
Patent obtained for group head heating system
2017
Manus 2GR launched
Attended SCAA in Seattle
Attended Host Milano
Participated in Hotelex Shanghai
2018
Digitiny 2GR released
Launched commercial independent
boiler 5PID model
Selected as a promising small and
medium-sized
enterprise in Gyeonggi ProvinceAwarded
Korea’s representative brand grand prize Selected
as a promising export small and medium enterprise
Exported to Southeast Asia (Malaysia, Hong Kong)
Patent registered for group head heating system
2019
Moresto launched
Introduced commercial heat exchange boiler models
Commercial model CE certified
Selected as a management innovation type company
Recognized as a technologically innovative company
Received the Minister of Science and Technology Awards
Exported to the EU (Germany and Italy)
Designated by Korea Public Procurement Service
2020
Manus v2 released
Launch of Ragen
IOT coffee machine R&D project
deemed successful
Passed CCC, CVC certification
Exported to the EU (Cyprus)
2021
Dignity 3GR launched
Moresto LITE introduced
IOT coffee machine R&D
project deemed successful
Passed CCC certification
Registered as a venture business
Exported to North America (PRIMA EQUIPMENT)
2023
Moresto v2 released
ZARR launched
Exported to Saudi Arabia
Exported to Japan
Exported to Taiwan
Ingenuity 4H system
Using four heating systems, El Rocio’s espresso machine heats only the water needed for extraction, optimizing temperature control and reducing energy consumption. This efficiency and innovation earned us the Jang Young-Sil Award, Korea’s highest industrial technology honor.
Insight User interface
Our deep understanding of the coffee industry and espresso machines drives us to design and manufacture with a focus on user convenience and accessibility. By prioritizing a user-centered approach, we ensure that the exterior and UI of our espresso machines enable anyone to easily brew their desired coffee.
This commitment to enhancing user experience is reflected in our intuitive designs, which simplify the coffee extraction process and cater to users of all skill levels. Our approach not only improves the functionality of espresso machines but also elevates the overall coffee experience, making it more enjoyable and accessible for everyone.
Intimacy
We strive to be with our customers through espresso machines and coffee in various spaces such as barista competitions, coffee-related seminars, domestic and international exhibitions, video content, and volunteer activities.